Business Article Index
September 2010
Does Your Proposed New Company Name Open the Door to Ridicule?
Author: Marcia Yudkin
Abstract:
People who intensely dislike your company or feel wronged by you will always find some way to complain. However, a lack of attention during the naming process can inadvertently make it easier for comedians, protesters and whiners to poke fun at your company. Before finalizing your new company name, run it by these tests so you can tweak the name or reject it if necessary to avoid predictable problems.
How to Set Up Your Own Personal Brand with Google Profiles
Author: Merle
Abstract:
How would you like to have the top ranking in Google for a particular keyphrase? There are a lot of people who spend hours every week on search engine optimization, who would consider a front page listing on Google's search results as having their prayers answered. What if I told you it is possible?
Why Ker-chunk has to Proceed Ker-ching
Author: Judy Murdoch
Abstract:
This morning I was working with a client who was feeling some frustration around defining the niche for their business:
~~ it started as "small business coaching"
~~ got a little more specific as "small 'green' business coaching"
~~ took a 180-degree turn to non-profit organization coaching
~~ and turned another 180-degrees back to "small business coaching
"Why is picking a niche so hard?" my client wanted to know.
Has Your Business Had A Health Check?
Author: Naz Daud
Abstract:
Has your business had a recent health check? It is good to step back at least once a year, examine how your business is performing and look at ways of improving every aspect so that you are ready for the future.
Business School for Non-Business Minds: What Is EBITDA?
Author: Melissa Mashtonio
Abstract:
I was sitting in a company meeting recently and as usual the financial talk led to odd acronyms you rarely hear outside the boardroom. Which one that caught my ear? EBITDA. Doesn’t t sounds like a word spoken by Latka on the TV show Taxi? But what is it?
How to Get Your Syndicated Articles Opened, Read and Published
Author: Bill Platt
Abstract:
Syndicated articles can be a very powerful promotion tool in the hands of the person who knows how to use them. This is the reason why article marketing is generally a hot topic of conversation. Unfortunately, not all of the conversation is positive, because the vast majority of people who attempt to utilize article marketing for the promotion of their online business are absolutely clueless as to how to use article marketing to its fullest potential.
Ethics and the Golden Rule for Home Business
Author: Mark Styranka
Abstract:
It is difficult to balance customer service and perceived value with the desire of the business to make money. Most businesses are not altruistic and must earn a profit to justify their existence. On the other hand, this cannot be done "at all costs". A business must earn its income ethically and fairly. Some thoughts on this are shared in this article.
3 Keys to Starting a Successful Business
Author: Mark Stewart
Abstract:
When you were in high school there was a list of things your teachers and parents told you to do to create good study habits. These three keys to starting a successful business are very similar, but in a new way. With these three things you can begin to build your success from the comfort of your home but still maintain a certain amount of professional attitude that is necessary for starting a business. These three keys are important to the success of your business.
August 2010
Crowdsourcing: 9 Hidden Pitfalls Using this Method for Generating a Business Name
Author: Marcia Yudkin
Abstract:
Want to get a spiffy new company name or product name fast, at low cost? A lot of Internet-savvy people are looking into a method of finding new names called "crowdsourcing." Although it produces possible names fast, at low cost, crowdsourcing carries with it nine significant disadvantages.
All You Need to Know About YouTube\'s Promoted Videos
Author: Merle
Abstract:
Way back in 2006, Google purchased YouTube.com for an alleged reported figure of $1.65 billion. And, like with everything Google does, they've added their own special Google Touches over the last several years, turning it into one of the most popular video destination websites online today.
A Recent Issue Of Playboy Revealed
Author: Bill Platt
Abstract:
A recent issue of Playboy revealed that if you put the right title on your article, your article will get opened and read by its intended audience. Article marketers must serve two masters: Publishers who reach your target audience and the Readers in your target audience. Since 2005, online marketers have been living under an illusion that the article's content does not matter because there are many publishers who will accept anything that meets a minimum word count.
Creating an Info Product That (Practically) Sells Itself
Author: Judy Murdoch
Abstract:
It's a common issue: you love your work and the clients you work with love your work too. But you wonder whether what you do will translate well if you're not doing it in person.
Product Development Strategies and Your Business
Author: Naz Daud
Abstract:
Product development is a crucial stage that many companies go through, frequently time and again, and with it comes development of manufacturing techniques. Firms have to make it right first time or they will have to face increased costs, lost sales, lost time and lost share of the market. The outcome of this process can actually bring huge success or failure.
The Basics about Guarantor Loans
Author: Steve Smith
Abstract:
Guarantor loans are also beneficial for people who have a bad credit score. A guarantor loan can even help to restore one's bad credit score by using their guarantors good credit standing to better their own, this is only if the loan is taken out wisely and payments are met on time.
A Business Development Plan Can Help a Budding Enterprise
Author: Encorpus
Abstract:
Business development is a carefully thought out strategy that can benefit a small business. There are many elements that go into creating a comprehensive business development plan and a small business consultant can help you focus on key elements. These key elements include customer service, increasing customer loyalty, targeting your prospective customers, lead generation, and providing incentives.
Setting Up a Business Online: A Very Daunting Prospect!
Author: Chris Grayson
Abstract:
Setting up a home business online can be a very daunting prospect because there is always so much to consider. First, you need to identify your niche and then you have to start building your website, start your blog, write and submit articles, set up your autoresponder and much more. The following article provides great tips that will help you easily overcome these problems and get you started
