Productivity Article Index

September 2010

Attractive Enhancements for Your Blog

Author: Ken Stevenson

Abstract:

Deciding on a blog design solution and implementing it is certainly a sound business decision and should reward the online web site owner with a vast amount of traffic as well as paying customers. Creating a blog is simple, painless and easy to maintain. Popular blogging sites like WordPress and Blogger offer personalized services, numerous template designs, friendly search engine rankings and helpful tutorials.

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The Truth About Optimization - 6 Common SEO Myths Debunked

Author: Chris Malta and Robin Cowie

Abstract:

Gaining good positioning with search engines is one channel for increasing your online business, but it's not an end in itself. Your ultimate goal isn't higher traffic, but higher sales, and thereby, profits. Will Reynolds of SEO consulting firm http://ThinkSeer.com sheds some light on common misconceptions regarding search engine optimization.

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The Truth about Twitter\'s Promoted Tweets

Author: Merle

Abstract:

Since Twitter's launch in 2007, it has seen huge growth and has become one of the dominant players when it comes to social media. If you're trying to establish an online presence, and have no idea what Twitter is - or aren't using it in some way to promote your brand - you haven't been paying attention; shame on you.

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Online Fax Solutions for Your Small Home Business

Author: Titus Hoskins

Abstract:

Because of these uncertain economic times, more and more individuals are starting their own small companies or operating a business from home. In most cases, their place of work has shifted from a large crowded office building to the comfort of their own home. And that as they say, has made all the difference in the world.

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Blog from Your Website

Author: Peter Nisbet

Abstract:

If you know how to blog from your website then you will have many options open to you in the design and functionality of your blog that are not available on a hosted blog. You can use Blogger from blogger.com or Wordpress from wordpress.com. Each has its own peculiarities, benefits and disadvantages, such as the lack of trackback and categories on Blogger and the relatively poor raw HTML editing facility on Wordpress.

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Convert PDF Files with Ease

Author: Sam Miller

Abstract:

The acronym "PDF" actually stands for the words, Portable Document Format. This is a file format that was created by Adobe Systems in 1993 for the purpose of facilitating faster and easier document exchange. It is characterized by a format that has a fixed-layout representing two-dimensional documents independent from the operating system, application software and hardware used.

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Online Fax Services: How Do They Work?

Author: Titus Hoskins

Abstract:

Online fax services, often called "email to fax" services, are a popular form of cloud computing. To many business owners and web users, cloud computing is a relatively new concept which can be confusing if you don't have a tech or a computer background. Basically, cloud computing is the outsourcing your computer or business tasks to an outside company and its software and servers.

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Develop Targeted Content for Better Search Engine Ranking

Author: Markus Skupeika

Abstract:

How do you decide on the changes you make to your website for better user experience? Did you ever ask yourself the question "Why am I doing this"? Most webmasters do not. Just take a look at the bloggers who add as many widgets as they like thinking that these would make their blog look great. But, a seasoned webmaster will think before implementing anything (any new feature or modification) on the website.

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August 2010

Send Fax Online - Just How Is It Done?

Author: Titus Hoskins

Abstract:

For those still using the old traditional fax machine in the office, online faxing may seem somewhat puzzling - just how do you send a fax online? Read to find out how it is done and why your company should probably be using it.

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Top 10 Tips for Using Twitter

Author: Merle

Abstract:

When it comes to social media, no one "gets it" as well as Twitter. According to Econsultancy, as of Jan 2010, Twitter has 75 million user accounts, with about 15 million of that total being active users. This micro-blogging service makes it easy for small businesses and entrepreneurs to stay in touch with those who choose to follow them, and stay updated on new products, services, special offers, industry news and more.

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The Heart-Centered Product That Created a Billion Dollar Industry

Author: Judy Murdoch

Abstract:

Mastering the Art of French Cooking and the following it inspired made it possible for the hundreds of Italian, Mexican, and Asian foods now common in American grocery stores. It opened up possibilities for the extraordinary range of cuisines we can find in restaurants, not to mention the billion dollar business in cookbooks, cooking shows, and other media.

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Google\'s Local Business Center Major Update and New Name

Author: Merle

Abstract:

If you have a brick and mortar store, and rely on walk-in traffic for your survival, you may be wondering what the Internet can do for your business. In the "old days", the bulk of businesses relied on the Yellow Pages to get the phone ringing. The majority of marketing dollars were spent getting listed in this ten pound paperweight. With the popularity of the Net, less people let "their fingers do the walking" when they need something, and more are letting their mouse do the talking.

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A Blog Can Help Your Business

Author: Jason O\'Connor

Abstract:

If your business website doesn't have a blog, get one. A blog can act as a direct and indirect mechanism that brings large amounts of qualified visitors to your site, many of whom may become customers.

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Using Twitter to Promote Your Blog

Author: Pilar Torres

Abstract:

If you have a blog you know that the only way to get readers is through promotion. Make no mistake about it, while SEO and keywords are important, promotion is what will ultimately be responsible for driving a fair amount of traffic to your blog.

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How to Get a Website

Author: Neil Holley-Williams

Abstract:

As big firms rush to take advantage of new technology, many small businesses have still not embraced the fact that they need a website. If you have decided that you need a website, then you are one of the clever ones. You've realized that to exist in today's market, you DO need a website. But knowing you want a website and actually doing it are two different things. So what alternatives are out there and how do you get started?

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Why Attraction is a Mistake in Marketing

Author: Mark Silver

Abstract:

Coffee shop. The background beat of some silly pop music. Buzz of conversation. The glow of laptop screens. And then, one near the counter, the other in a window seat, they both look up and their eyes meet. Attraction! Next thing you know, they're picking out paint colors and sharing chores in some nice little house in the neighborhood. It's a cozy picture, isn't it? If only your clients would move into your business as easily. Unfortunately, when your eyes meet theirs, they tend to look away.

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